Marketing
Comprehensive Marketing Solutions for Small Business Growth
Curious about my process? Click to discover the strategies behind my work.
Leadership & Team Collaboration
One of my greatest strengths is unifying teams across diverse disciplines, fostering collaboration between IT, Creative, and Marketing to ensure smooth, efficient projects. I excel at breaking down complex concepts and communicating them in a way that resonates with everyone, bridging the gap between technical details and strategic goals. My ability to quickly grasp technology, paired with strong business acumen and a personable approach, allows me to align teams, streamline processes, and drive success through clarity and cohesion.
Creating and Growing Impactful Content
I specialize in building content platforms that resonate with audiences and deliver results.
I spearheaded the Smarter Parenting YouTube channel, producing all the content myself while mastering skills like copywriting, instructional learning design, analytics, and video production. The channel achieved:
- 10.9K Subscribers
- 184 Videos
- 1.4 Million Views
- 44,000 Hours Watched
I co-launched a podcast supporting parents of children with ADHD, which has become a trusted resource with:
- 752.4K Downloads
- 211 Episodes
- 600 Average Daily Listeners
With experience managing multiple business YouTube channels and producing impactful content, I can help you create and grow platforms that truly connect with your audience.
Winning Hearts and Minds
Crafting stories that resonate and inspire is at the heart of what I do. Cause marketing has been my specialty for over a decade, where I’ve honed the art of engaging audiences and winning over influential individuals to support meaningful causes.
Whether it’s weaving heart-wrenching narratives or simplifying complex information, I know how to create campaign themes and event strategies that leave a lasting impact. Through storytelling across various mediums, I’ve successfully brought ideas to life, helping organizations connect with their audiences on a deeper level and achieve their goals.
Let me help you craft an event or campaign that truly moves people and delivers results.
Managing and Growing Websites
Managing and growing websites is one of my specialties. I currently manage four business websites, ensuring they perform at their best and meet the needs of each organization. From the ground up, I’ve successfully grown websites from zero to 30,000 monthly visitors, delivering tangible results that drive growth.
I co-created the Smarter Parenting website with a partner, built the Alpine Academy website, and developed the Utah’s largest charity website. These projects required a strategic approach, utilizing tools like Google Grants, PPC advertising, social media campaigns, web marketing, and SEO to maximize impact.
Thanks to the success of these websites, the team I worked with expanded to seven members—a testament to the value I bring to web management and growth.
If you’re looking for someone who can build and grow your website to reach its full potential, I’d love to help you make it happen.
SEO, PPC, and Reputation Management That Delivers
Managing how a brand is seen online takes a strategic approach, and that’s where I excel. With extensive experience in SEO, reputation management, and paid media, I ensure positive results are highlighted while negative content is effectively pushed down. My expertise spans on-site SEO, leveraging reference and placement sites, and strategically placing content on third-party platforms to improve visibility and credibility.
I also secured and managed a $10,000 monthly Google Grant, overseeing Google Ads and PPC campaigns to ensure the funds were effectively used to drive engagement and results. This included rigorous campaign optimization, targeting the right audiences, and continuously refining performance to maximize impact.
One of my major accomplishments was transforming the online perception of Alpine Academy, a residential treatment center. While many treatment centers faced closures due to a negative media landscape, I successfully improved Alpine’s reputation and strengthened its relationships, ensuring it stood out as a trusted and respected institution.
If you’re looking for someone to elevate your online presence and protect your reputation, I’m ready to help your brand thrive.
Data-Driven Strategies for Success
I believe every great marketing campaign starts with the numbers. With expertise in Google Analytics, custom analytic reporting, and third-party tools like Hotjar, I have the skills to track, analyze, and make sense of your data.
What sets me apart is my ability to break down complex analytics into actionable insights. I don’t just look at the numbers—I use them to guide calculated, targeted campaigns that get results. If the data doesn’t support a plan, I’ll revisit, refine, or collect additional information to ensure the strategy is built for success.
When it comes to creating smart, data-driven marketing strategies, I bring precision, focus, and adaptability to every project. Let’s use your data to drive your next big win.
Brand Building & Management
With extensive experience in building and managing brands, I specialize in crafting a cohesive look, feel, and style that resonates with target audiences. I excel in positioning brands strategically to stand out in competitive markets and ensuring consistency across all touchpoints. From visual identity to product management, I deliver solutions that strengthen brand recognition and drive long-term success. Whether launching a new brand or refining an existing one, I know how to tell your story effectively and leave a lasting impression. happen.